une création du groupe publika
We work in depth on all aspects of natural referencing to position your site in first position on search engines such as Google.
Search engines analyze websites, their content and their popularity to offer their users the most relevant results for a given search. SEO is constantly evolving and our agency remains attentive to all the new trends and techniques while respecting above all the ethics and good practices on the Internet. We work on SEO so that the repercussions are visible not only in the short and medium term, but also in the long term.
A website must be logically structured, with an organized menu and footer, to facilitate user navigation.
Before writing content, it is important to think about the searches that users would perform to obtain the information in this content. From these searches, we generate keywords.
It is clear that content must be written for users, but it is also important to write it in a way that search engines can ‘understand’.
Each page of a website must have a title and a description, which appear in the results of a search engine (SERP). The URLs must also be optimized and correspond to the content of the page. Content titles are indicated by ‘headings’ h1, h2, h3, etc.
External links are websites on which there are one or more hyperlinks that refer to your site. These links constitute a reference: the more influential the sites that refer to yours are, the more authority your site will gain.
Social networks are nowadays of paramount importance since they create a direct link with the potential users of your site. These means of communication allow you to share and viralize content and reach a wider audience.
Approach your potential clientele with brochures and cards in line with your brand.
une création du groupe publika
